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Siddhartha Duttagupta
Jan 28, 20222 min read
SAMPLE DISCUSSION GUIDE FOR A BISCUIT BRAND-USER & COMPETITIVE BRAND USER
Introduction · Who all are there in your family? · What is your daily routine? · High-point & low-point of the day Media...
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Siddhartha Duttagupta
Oct 3, 20202 min read
This is your first post
Summary of the Concepts Assessment research for Light Hair Oil March, 2009 Key objectives – The appeal of the concept o Presenting for...
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Siddhartha Duttagupta
Oct 3, 20202 min read
This is your second post
FLOW OF EXPERIENCE OF END CONSUMER- COOKIES/BISCUITS A new product has certain touch points which defines customer experience. Customer...
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Siddhartha Duttagupta
Oct 3, 20201 min read
This is your third post
A small analysis of Biskfarm product portfolio. It describes the Brand range and the communication analysis when I was working for Anmol...
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